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Rounding Out the Customer Experience

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Entries from October 2008

What we need to do…some inspiring points

October 31st, 2008 · No Comments

Really enjoyed this post from Kelly at the MCE blog and wanted to share it. One quote…

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Social networking case study 10.10037-1

October 31st, 2008 · No Comments

The other day Jeremiah Owyang tweet’d about Frank Eliason at Comcast who is the twitter/social media go-to guy for all things Comcast service (can you imagine the traffic?). I was so impressed with what he was doing that I wrote a blog post on it, you can find it here.

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The Kung Fu of Social Media in the workplace

October 30th, 2008 · No Comments

The bottom line for managers at work: learn to love social media and figure out ways to make it work for you.

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Comcastcares: an amazing example of virtual high-touch support

October 29th, 2008 · 3 Comments

Way back in the early days of Amazon, our big concern was how to create a real connection with customers even though we were a pure-play (does anyone even think like this anymore? I don’t think so–pure-play now refers to online gaming cos ;-)

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Tags: community of users · corporate culture change · effective online customer tools · frontline knowledge workers

“A living, breathing knowledge network”

October 28th, 2008 · No Comments

That’s what I’m talking about: a living, breathing knowledge network. That’s how Chris Carfi describes the use of SN for customer experience and support in his exec briefing on Social Networking.

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The big question: social media adoption

October 27th, 2008 · No Comments

Jeremiah Owyang highlighted a recent study by his colleague Josh Bernoff of Groundswell fame at Forrester about the rise in social media adoption from 2007 to 2008.
My question is: how can we use this information to create better online customer experience, customer support, customer sat and feedback loops…and what new tools do we need to be thinking about in order to harvest this stuff better?

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YouTube: “The Biggest and the Smallest Stage in the World”

October 24th, 2008 · No Comments

mwesch, who has got to be among the most interesting anthropology professors around, has produced yet another excellent video (how did he get all 58 mins up on YouTube, chops for that in and of itself) on social media.

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93% of social media users think a company should offer plenty of…you guessed it: social media

October 23rd, 2008 · No Comments

Cone, Inc releases a study on social media use in America.

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Tags: customers are talking · knowledge sharing facilitation · listen to your customers · voice of customer · web 2.0

Ok, so I’m completely addicted to Alltop

October 23rd, 2008 · No Comments

Why I love Alltop as the best aggregator around.

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Social Communities: gaining traction, teaching lessons

October 22nd, 2008 · No Comments

Here’s an interesting webinar entitled “Tribalization of Business,” put on by Deloitte, Beeline and sncr.org. Tribes are all the rage these days, with lots of reason.  It’s a great way to think about groups and group dynamics and uses key information from Tipping Point to help companies begin to think about positive change in their [...]

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