Ever since Web 2.0 took hold following the dot.com bubble burst, followed by Enterprise 2.0 when it was coined by Harvard prof McAfee, seems like every industry is learning to fold the 2.0 promise into its thinking. While the 2.0 moniker might be tiresome, the trend is good. It means companies and sectors [...]
Entries Tagged as 'listen to your agents'
A Bevvy of 2.0’s
November 20th, 2007 · No Comments
Tags: agent blogs · commmunity of practice · community of users · company blogs · corporate blogs · corporate culture change · knowledge sharing facilitation · listen to your agents · listen to your customers · mashup · semantic web · the voice of the company · web 2.0 · web 3.0
Customer focus: you know when it’s the real thing
August 16th, 2007 · No Comments
A while back (thanks for the tip, Bri), Ask the Wizard posted an article about his recent experience flying with an airline that-oddly enough–was delayed, and a hotel that was excellent. The airline touts its customer focus at every opportunity–in advertisements, on its website, on the tickets themselves. The hotel, conversely, makes no mention [...]
Tags: corporate culture change · frontline · listen to your agents · listen to your customers · the voice of the company · voice of customer
The business of blogging
July 23rd, 2007 · No Comments
Nkilkenny has some good thoughts about business blogging, and blogging in general on her latest post. Solid stuff about voice of the contributor, the all-important genuine-ness of the contributor. But there’s one idea I have to question: keep your comments about internal issues internal, ie, don’t air your dirty laundry publicly.
Sort of. I mean, I [...]
Tags: commmunity of practice · community of users · company blogs · corporate blogs · corporate culture change · listen to your agents · the voice of the company · web 2.0
A Perfect Mess: let your customers in
July 2nd, 2007 · No Comments
Here’s a great read: A Perfect Mess by Eric Abrahamson and David Freedman. In it you’ll find plenty of reasons for letting that pile on your desk self-organize, those books and CDs find their own way, and that kitchen table with all the papers, mail, and stuff–just let it be.
Lest any neatniks out there [...]
Tags: commmunity of practice · community of users · company blogs · corporate blogs · corporate culture change · customer blogs · listen to your agents · listen to your customers · voice of customer · web 2.0
Managers who “get it”
July 2nd, 2007 · No Comments
Gapingvoid answers questions posed by Shel Israel in his blog. Lots of what he says makes sense but the following popped out at me because it so mirrors my own work with companies who are trying to get their collective head around the issue:
Mid-Management is in the unfortunate situation of wanting to “get it”, [...]
Tags: agent blogs · commmunity of practice · community of users · corporate blogs · corporate culture change · evolution of knowledge · frontline · frontline knowledge workers · intranet 2.0 · listen to your agents · listen to your customers · web 2.0
Motorola gets it
June 22nd, 2007 · No Comments
Last year during the process of implementing the first wiki in a large computer manufacturing company in Texas, I held Motorola up as an example of a company that “gets it” regarding the way people are gathering and sharing information now in a post-google world.
IntranetBlog posts a compelling article documenting Motorola’s exponentially growing reliance and [...]
Tags: agent blogs · commmunity of practice · community of users · evolution of knowledge · frontline knowledge workers · how knowledge evolves · intranet 2.0 · knowledge management · listen to your agents · web 2.0
Web 2.0 and IT teams
June 13th, 2007 · No Comments
I read an interesting article on the SMB.com blog today, by Jeff Kelly, regarding the relative cluelessness of IT teams when it comes to Web 2.0 technologies such as wikis, blogs, RSS, tagging, etc.
Not surprisingly, the employees of these same companies are taking it upon themselves to adopt these technologies, often under the radar, because [...]
Tags: agent blogs · commmunity of practice · community of users · content management · evolution of knowledge · frontline knowledge workers · how knowledge evolves · listen to your agents · web 2.0
Do your best agents have a voice?
June 11th, 2007 · No Comments
Say you had a superstar out in the wilds of your tiny site in Edmonton, Canada. Nobody in the company gives much thought to the tiny office in Edmonton, other than they do okay, no fire alarms, and well, what else is there to think about?
But there’s this one tech support agent out there [...]
Tags: agent blogs · commmunity of practice · community of users · effective online customer tools · frontline · listen to your agents
