Most customers, if they care at all about the product or service they’ve purchased from you, have at least one good idea to share with you about how things could be better.
Entries Tagged as 'customers are talking'
Call to action: Can companies listen better
October 9th, 2007 · No Comments
Tags: Apple customer support · community of users · corporate blogs · customer blogs · customers are talking · effective online customer tools · listen to your customers · voice of customer
Choosing between Customer Heaven and Hell
September 27th, 2007 · No Comments
I have to amend the post below with late breaking news. Washington Energy Services sent a guy, Mark, out today to view the damage to our deck, inspect the installation and generally get an idea of how the whole project went. He gave me some tips on the heat duct covers we have, checked things [...]
Tags: customer blogs · customers are talking · effective online customer tools · listen to your customers · voice of customer
Enlightened Search
July 6th, 2007 · No Comments
We are dynamic iterative contextual searchers. No matter how you slice it, that’s what we humans are. It’s how we shop, it’s how we surf, it’s how most of us organize our lives.
We look for what we think we want, only to find our original ideas about what we want changing as we find more [...]
Tags: agent blogs · commmunity of practice · community of users · content management · customers are talking · effective online customer tools · evolution of knowledge · frontline knowledge workers · how knowledge evolves · intranet 2.0 · knowledge management · voice of customer
Is Nokia listening?
June 21st, 2007 · No Comments
Here’s a blog with intelligent, useful feedback on a recently purchased Nokia N75–I wonder if Nokia is listening. The post received two comments back with agreement on the difficult UI and knowledge base information.
Nokia should be harvesting and using this information:
for the short term, online FAQs, trouble-shooting, agent assists
for the long term, future product launches, [...]
Tags: Information Architecture · community of users · content management · customer blogs · customers are talking · frontline · frontline knowledge workers · knowledge management · listen to your customers · voice of customer
Anarchy!
June 1st, 2007 · 1 Comment
Here’s a fantastic post by Hog Blog about consumer anarchy–she’s focused mainly on how consumers have taken companies by storm via the internet and are in control of the brand now, which makes life a whole lot more interesting. The buzz is not created by the company anymore, it’s created by the consumer online, [...]
Tags: community of users · customer blogs · customers are talking · frontline · frontline knowledge workers · how knowledge evolves · listen to your customers · voice of customer
